Photographer Jim Krantz spent four days in the Colorado mountains working with an extensive crew, a RED Camera, and the Canon EOS 5D on a job which also resulted in a piece for himself called “The Way of The West,” consisting of a mini booklet and accompanying DVD. “I was the project’s  live-action director and still photographer,” Krantz says. “That process allowed me to shoot photos, capture live-action footage and later, pull stills from the RED camera motion footage.”  To read more about what Krantz terms his “transmedia” promo, check out Right Stuff in PDN’s May print issue.

This entry was posted on Tuesday, February 22nd, 2011 at 12:00 pm ET by Jacqueline Tobin and is filed under - PDN Video Picks -, Advertising, Multimedia.