PhotoPlus Expo 2012: Kodak Professional Film App Connects Photographers to Pro Film Resources
Here’s an interesting new app for your iPhone launched at PhotoPlus Expo by none other than Kodak. Called the Kodak Professional Film app and available now for free from the iTunes store, the app helps photographers locate where they can buy their favorite (remaining) Kodak films and where they can get them developed.
The app also offers tips on how best to shoot certain types of Kodak films. Some of the film stocks supported by the Kodak app include BW400CN, Ektar 100, Portra 160, T-Max 400, Tri-X 400 and others.
Sadly for film (and film grain) lovers, one of the films not included in the app is Kodak T-Max P3200, which was discontinued by the company earlier this month.
News of the new app also comes on the heels of a Kodak announcement in August that the company plans to sell off its film and photo paper business in an effort to pull itself out of bankruptcy.
Despite the tough times for Kodak’s film business, the company attempted to put a positive spin on the app and on Kodak pro film at the PhotoPlus show.
“We wanted to give photographers of all levels a resource, literally right at their fingertips, that helps them find film and recommendations about how to maximize each film’s performance,” Dennis Olbrich, Eastman Kodak’s general manager of Film, Paper & Output Systems said in a statement.
“In addition, this app also provides information where customers can find film development services, so that no matter where photographers are, they can find a lab that uses Kodak Chemicals and Paper to bring their photography to life.”